The archive / Digital work
Websites / Commerce / Marketing
Digital Work.
Websites, commerce, marketing, and everything in between.
I've worked independently with businesses across web design, Shopify, SEO, and digital advertising. Sometimes that means building a website or storefront from scratch. Other times it's improving search visibility, bringing in customers, or figuring out why something isn't converting.
The work takes different forms, but the goal is usually the same: make the digital side of a business work better.
01 / Web design & development
Built to make an impression.
I've designed and developed websites for businesses across very different industries, from automotive and professional services to jewellery and consumer products. Some projects call for a straightforward, practical website. Others are an opportunity to explore something a little more expressive.
Either way, I care about how a website looks, how it works, and what happens when someone actually uses it.
02 / SEO & content
Own your keywords.
Across consulting, ecommerce, and other industries, I've helped businesses improve their search visibility through technical SEO, website structure, content strategy, and copywriting.
The goal is simple: show up where people are already looking.
Featured client / Harper Dell
Excuse the ugly screenshots. Look at these results.
My client Harper Dell shows up in Google's most valuable spots across multiple search inquiries. That's what ‘owning a keyword’ looks like—and Harper Dell does it for nearly every service they offer.
Click for a closer view, all searches performed in Incognito Mode
03 / Paid media
Google & Meta Ads
Turning attention into customers.
I've managed advertising across Google and Meta for ecommerce, marketplaces, and consumer brands, working across campaign strategy, targeting, creative, landing pages, and conversion measurement.
04 / Shopify & ecommerce
Made for selling.
A storefront has a different job from a regular website. Beyond looking good, it needs to help people discover products, understand what they're buying, and move comfortably through checkout.
I've worked across Shopify setup, storefront design, product presentation, integrations, and the practical details that make an online store easier to operate and shop.
From setup to the finer details
- Store setup & theme customization
- Product pages & collections
- Navigation & mobile shopping
- Apps & integrations
- Checkout testing & troubleshooting
- SEO, copy & analytics
Have something in mind?
Let's make it work.
Whether it's a storefront, a campaign, or a digital project that needs another set of hands, I'm always interested in finding a good way forward.
contact@philbeans.ca